Orly Seagull
Marcom Innovation Consultant at SIT Systematic Inventive Thinking
Orly heads the advertising and Marcom group at SIT – Systematic Inventive Thinking working with many leading multinationals and advertising networks (McCann, Leo Burnett, DDB, Y&R, BBDO, Saatchi, Publicis, GREY, TBWA, Euro and others) on their creative output, enhancing client relationships, brand positioning, new media & cyber innovation. Orly has motivated over 120 agencies worldwide and multinational clients to redraw themselves in the future canvas of communication.
She is in charge of developing new business models with agencies & their clients, rethinking their processes and structures, developing innovative media and systematically enhancing their creativity.
Orly is a truly multilingual globetrotter with over half a dozen languages she lives, breathes, facilitates and works in.
Prior to joining the SIT team, she graduated from The London School of Economics with an MSc in Organizational Psychology and worked as a senior strategic planner with BBDO and McCann Erickson in Tel Aviv. Orly also lectures on marcom innovation at the Business Schools of Hebrew, Bar Ilan & Tel Aviv Universities and the Tel Aviv Advertising College.
