The first advertising pentathlon at Golden Drum 2010
21. June 2010
Golden Drum announces the world’s first advertising pentathlon. As usual it features five competitions, and five possible awards with a single entry.
Every entry in Golden Drum 2010 New European competition will compete five times:
- In their respective categories and competition groups entries compete for final selection (shortlist), Silver and Golden Drums and eventually the Grand Prix.
- All shortlisted entries will be judged by special advertiser’s jury for BEST ACT AWARD, recognizing superior ideas that make us change the way we think, feel or even behave, thus rewarding the power of creativity to transform human behavior.
- Best ranked entries in product and services categories compete for ten GOLDEN DRUM BRAND GRAND PRIX, regardless of media.
- Every point by Golden Drum juries counts for the PORTOROŽ GOLDEN ROSE, the most prestigious Golden Drum title for best New European advertising or PR agency, and for the GOLDEN NET, the best New European international agency network.
- All Golden Drum finalists* are invited in the Intercontinental Advertising Cup Selection competing for 38 steel Cups and one Grand Cup.
And to say nothing of new Golden Drum Regional Awards yet.
*Gold winners are included automatically, other finalists with a small service fee.
